Showing posts with label no business model? sung woo. Show all posts
Showing posts with label no business model? sung woo. Show all posts

Tuesday, October 20, 2009

Gresham's law of knowledge

Ghosh's model of trade on the Internet was interesting. Treating knowledge as sort of a currency of Net economy is also illuminating. But I think his models or arguments are metaphors, rather than scientific propostions.

"Life on the Internet is like a perpetual auction with ideas instead of money." "Every exchange of knowledge is like the trade of economic goods." Such statements depicts the net economy well, where knowledge travels freely and accumulated knowledge yields power.

However, knowledge and economic goods or currency may have things in common but are not identical. Knowlege market is always an incomplete one. Quality of knowledge is overwhelminglyl important and differentiated. If we let mechanism of supply and demand decide the distribution of knowlege, I think in most cases, "bad knowledge will drive out the good." Some knowlege, such as public information has to be constantly supplied, I guess, regardless of the demand.

Monday, October 5, 2009

Back to the Penny Press?

I remember reading Patterson's PEJ project just two years ago, which was cited in Fahri's article. And how outdated it looks now. His recommendation that time was "Just play new better online!". Nowadays, I don't think many will believe that making stories with lots of interactive feaure will save the mainstream media.

It is outdated because Patterson's recommnedation is based on the old business model. Standardized news symbolized by AP stylebook, hypocratical ethic of Objectivity, strong brandname such as New York Times, Bob Woodward, Walter Cronkite...and most of all heavy depence on mega size adverisers.

I get angry when scholars say that media refused to change. It's almost sad! I think they have tried to change for a long time. The association of newspaper had opted for a slogan "We are digital!", several years ago, before Patterson's recommendation. But their effort was fruitless because they thought competition was against another online news media. In actuality the threat was from aggregators, search engines or craiglist.

I like the way David Carr put it, the old media decided to "shoot their way out". Well, many media cannot escape the fate of death even though they charged for their news, I think. Because it is not only aggregators who are parasites of contents. In reality, substantial proportion of old media don't have their own contents. They relied on AP or other media, meaning there ain't anything for them to sell.

Paid contents business model is not totally new to the industry. There were time when a Yellow Kid would run around shouting "Read all about it." So paid news is not abondoning the practice that media had from the birth. It's more of back to the past, when they relied more on pennies from the subscirbers, rather than on million buck from advertisers.